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Aston Martin unveil 37-foot powerboat in Monaco

Aston Martin step into the powerboat industry.

The 37-foot Aston Martin AM37 powerboat made its world debut at the Monaco Yacht Show today, marking the luxury British brand’s entry into the nautical world. The new day-cruiser is offered in two versions with the AM37S expected to reach speeds of 50 knots.

The AM37 is the result of two years of research and development, challenging the status quo of the nautical world and combining the best in innovative technology and bespoke craftsmanship.The AM37 was a true team effort, bringing in the most experienced Aston Martin designers to style and create a truly unique product. Aston Martin’s master craftsmen who worked on cars such as One-77, Aston Martin Vulcan and the new DB11, provided their automotive experience, which was reinterpreted onto the boat with outstanding results.

Aston Martin take a step forward into a new industry for 2017.
The 37-foot model is available in two versions – the AM37 with an estimated top speed of 45 knots and a choice of two 370 hp Mercury diesel or two 430 hp Mercury petrol engines. And the AM37S version with an estimated 50 knots derived from its twin 520 hp Mercury petrol engines.

Aston Martin’s EVP & Chief Creative Officer, Marek Reichman and his design team collaborated closely with naval architect Mulder Design to ensure every element of the project was carefully considered. Sharing creative expertise and specialist skills, Quintessence Yachts engineered the Aston Martin design into an innovative powerboat for the yachting world.

Reichman commented: “AM37 is a pure translation of the Aston Martin DNA into an entirely new maritime concept. The powerboat reflects our values in terms of power, beauty and soul. The most important attribute for Aston Martin is the design language and proportion, we have transferred this DNA into AM37. It was important to us when considering this project to make sure that the boat design was as beautiful and timeless as our cars, the AM37 is a striking boat with fantastic proportion and elegance.”