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HARMAN Technology unveil trio of collaborations at Frankfurt International

Providing acoustic and design symphony Bowers & Wilkins combine with BMW.

HARMAN technology took the opportunity to unveil their latest exciting partnerships at the Frankfurt International Motor Show last week with Maserati, Ferrari and BMW.

The Ferrari 488 GTB Spider features a state-of-the-art JBL professional premium sound system designed to create immersive sound through a total of 12 speakers accompanied by a 1280-watt, 16-channel JBL Professional Class-D high-performance amplifier.  In addition it features QuantumLogic Surround (QLS) which provides a controlled sound quality created by innovate new audio algorithms.

Premium audio designers HARMAN work with Ferrari on the 488 GTB Spider.
HARMAN install the JBL professional premium sound system to the Ferrari everyone is talking about, the Ferrari 488 GTB Spider.

Ferraristi expect the best of the best, be it the engine or the audio system. So we at HARMAN have aimed at providing a best-possible sound experience, so the audio system will sound as great as the car.” – Michael Mauser, President Lifestyle Division, HARMAN .

Exclusively designed for the all-new BMW 7 Series Bowers & Wilkins unveiled the Diamond Surround Sound System, featuring core transducer technologies in the form of Kevlar® midrange drive units and Rohacell® bass drivers. Other innovative technologies used include autilus spiral diffusers, a technology derived from Bowers & Wilkins iconic Nautilus loudspeaker to provide a crystal clear, refreshingly smooth audio experience.

Bowers & Wilkins provide the ultimate acoustic experience for BMW.
The latest BMW 7 Series embraces new audio technology to accentuate it’s luxurious interior with a collaboration with British brand Bowers & Wilkins.

Working with the BMW engineering teams the Bowers & Wilkins team set ahead of creating an audio system fit for purpose in the luxurious interior.  Each speaker has been individually placed for premium acoustics accompanied by the Fibonacci patterned holes that not only optimise the acoustic levels but blend effortlessly into the interior.

The Bowers & Wilkins Diamond Surround Sound System is exclusively available as a premium option with the all-new BMW 7 Series.

HARMAN also unveiled an expansion of their collaboration with Maserati providing the Quattroporte and Ghibli model lines with Harman Kardon® premium sound to select vehicles. The Harman Kardon sound system adds richness and depth to the audio whilst the Italian craftsmanship creates powerful architecture combining to perfectly balance the tones for the sophisticated driver.

“Through this collaboration with Maserati, and distinguished system design to achieve audiophile sound quality, Harman Kardon continues to create a sublime, authentic blend of diverse heritages for a complete sensory experience.” – Michael Mauser, President, Lifestyle Audio Division at HARMAN.

Harman Kardon system shares a history for excellence and technological innovation matching the prestigious reputation of the Maserati brand. Fitted with four 25 mm tweeters, one 80 mm midrange speaker, four 165mm woofers and one 315 mm x 200 mm racetrack subwoofer with the sound quality matches the quality of the the interior – absolutely breathtaking.

For further information on all of the models mentioned please visit your local dealer whilst you can locate your nearest Bowers & Wilkins dealer here