For beauty lovers, there’s no such thing as too much makeup – and most of us take great pleasure in gleefully updating our collections of luxurious cosmetics throughout the year.
For those who have been watching popular online beauty store MAKEUP from afar with longing, the good news is that it has now arrived in the UK. Home to an impressive 4,500 brands, its virtual shelves offer a huge variety of luxurious cosmetics, perfumes and accessories, as well as a covetable range of face, body and haircare products. Featuring over 200,000 products, tools and accessories, the makeup.uk e-catalogue also features care products from different market segments – from professional to organic.
To celebrate the opening, we asked them to share some of their top offerings with which to upgrade your beauty wardrobe in 2021 – covering all the essential bases to get you looking and feeling your best.
When it comes to beauty essentials, every effective routine should start with a sumptuous moisturising cream to hydrate skin and create a natural, healthy-looking glow before getting started with your makeup application. Think of your skin like a blank canvas; you have to prepare it before you ‘paint’ on it, and a good quality moisturising cream will ensure that your skin is soft, smooth and radiant – addressing any dryness that could ruin the overall effect of any glamorous makeup look you have planned.
A good moisturiser will do just that without leaving a greasy or sticky residue. Most of the leading brands featured at MAKEUP use nourishing ingredients like hyaluronic acid, squalane, niacinamide, peptide and ceramide complexes in their formulas to ensure the best possible results, with some of the best even promising up to 72 hours of skin hydration. Lavish and luxurious brands like La Prairie, Cellcosmet and Stendhal use unique patented complexes that work just as well as injections, and will make a welcome addition to your skincare collection that is guaranteed to make you feel like a million dollars, each and every day.
Equally pleasing is the large selection of serums and elixirs stocked at MAKEP to restore radiance, smooth out wrinkles and brighten age spots. These water-based and gel products contain the highest concentrations of active ingredients that have the power to penetrate deep into the skin. Our top picks? The outstanding emulsions by Natura Bisse, Helena Rubinstein and Orlane are all jewels in the world of skin care, speeding up cellular regeneration and collagen production (which start to decline with age and due to hormonal imbalance).
Shampoos, conditioners and complete haircare systems like Olaplex are aplenty at MAKEUP, with each aiming to restore vitality, shine, and elasticity to the hair while scenting it with the most pleasant natural fragrances. Whatever your hair concern, you’ll find something to meet your needs; intensive moisturising hair masques will restore life to dry and damaged hair, while clarifying shampoos are a top pick for those suffering with an oily scalp, and will help to restore the balance with ease.
Not sure what concern it is you need to deal with? MAKEUP is more than just an online store, and offers in-depth advice designed to help address all manner of different hair and beauty issues. Head over to the website for a plethora of beauty articles and reviews that will help you to brush up on your beauty know-how and get the best out of your daily routine.
No good beauty regime neglects body care, and a sumptuous and hydrating body cream – especially when applied after using a thorough exfoliator – will restore your skin to its soft and smooth best.
If you’re looking for something a little more specialist though, then MAKEUP has you covered, offering up products promising to banish cellulite and gently treat minor skin conditions, too.
The hands are one of the first parts of the body to show our age, so keeping yours thoroughly hydrated and moisturised with a luxury hand cream is essential if you don’t want yours to give you away. The frequent use of sanitisers and soap that has become such a huge part of our lives over the past year can soon begin to take its toll, leaving hands dry, cracked and sad – and if you’re still waiting to book in that long-awaited manicure now that salons and nail bars have finally reopened, you might still be suffering from cuticle overgrowth, too. Applying a hand cream twice daily and paying special attention to knuckles, cuticles and nail beds will quickly get things back on track – keep one in your handbag for easy application while on the go.
The best of the rest
From makeup and accessories to scented candles, dietary supplements, sexual wellness products and much more, you’ll find just about anything your health and beauty regime requires at MAKEUP, from the inside, out. As they say, beauty starts from within – and taking care of your nutrition and wellbeing are both important starting points for what goes much further than just skin deep.
How does MAKEUP work?
MAKEUP.uk features a range of different tools for searching cosmetic products, making choosing them online easier than ever. Customers can sort and filter not only by price, but also by the kinds of issues they address (combating enlarged pores, acne, wrinkles, etc.), age and skin type.
Another huge advantage of shopping online at MAKEUP is the ability for users to write reviews with photos, ask questions, and rate each product – making it easier for you to take your pick of the best.
MAKEUP’s loyalty program, Beauty Club, comes with a range of benefits, too, with members receiving gifts and bonuses on their birthdays and annually on the date of their first order. Customers can also be assured that their privacy and account are protected at all times, making online shopping safe, secure and stress free.
From newcomer indie brands to those with a rich history, the team at MAKEUP have carefully curated collected some of the best luxury products in the world. Customers in Germany, France, Italy and other European countries have come to love the online store not only for the huge range of products, but also for the low threshold of free shipping – and now that it’s available in the UK, we can expect much of the same.