New skincare range dubbed “Botox in a jar”
Words by Korean beauty expert Vicky Lee.
For many years now women have dreamt of a cream that erases their wrinkles and gives them an ageless appearance without the need to go under the knife. But true Botox-like alternatives have always been pretty elusive – until now.
Science has progressed leaps and bounds in the past few years, and those of us who don’t like the idea of undergoing the painful procedure now have access to various alternative procedures and therapies that smoothen out wrinkles and turn back the clocks on our skin.
The luxurious new generation of Korean products are designed using soothing natural ingredients, combined with cutting edge peptides to rejuvenate skin and bring back a youthful glow. The key ingredient is acetyl hexapeptide-8, known to most as argireline. This is a shortened peptide sequence of Botox that works in the same was as a neurotransmitter.
Neurotransmitters send the signal from our brains to our muscles allowing them to move. So essentially how we are able to express joy with a smile or disapproval with a frown. But, as our skin loses collagen and the ability to snap back into place smoothly as we age, those temporary expression lines etch deep and permanent wrinkles on our faces.
Dubbed “Botox in a jar”, argireline intercepts the neurotransmitters that the brain sends to the muscles, blocking the order to move. This allows the muscles to relax more effectively, in turn smoothing out the appearance of wrinkles and fine lines. This makes argireline a potent alternative to costly and more painful anti-aging injections and cosmetic procedures.
Purpletale Ode to Hydration Facial Cream uses argireline to fight wrinkles whilst also targeting dark spots, blemishes and signs of intense dehydration. The range also features a ‘Set The Stage’ Treatment Essence which creates a perfect foundation for your skincare routine, for an intense burst of hydration to the skin that not only plumps it up but brightens the skin tone too!